Kevin Bacon kindly worked on the NEW YORK MIRACLE campaign (with Ben Stiller). Good thing, because there wouldn’t be a spot there without him (the punch line was “With Bacon”). First take — perfect. Michael Patti wanted another take.
‘Why?’
No answer, just a look.
‘No.’
‘No?’
‘No.’
‘Why not?’
‘Because that take was better than anything you imagined. All he had to do was be there and the joke worked and he gave a hysterical look. We may need a favor some day.’
‘Well let’s shoot a new ending.’
‘What?’
Michael described the new ending.
‘That’s terrible.’
I think Michael wanted to cry.
‘Okay, but just one take.’